Alison and the girls have a real passion and love of weddings and to help you achieve the day of your dreams is very important to us all. Our main focus is you and ensuring that you enjoy your experience with us. In store we have our photo wall and always look forward to receiving photos of your special day. A little of what our customers say:

What a great job you all did!

Thank you ladies so much for all your help in finding and creating the perfect wedding dress for our special day. My husband loved it as did I! What a great job you all did!!! Thank you again.

The dress looked absolutely stunning

The dress looked absolutely stunning and was just perfect. I felt amazing in the dress and also felt very comfortable. Thank you very much for all your advice and guidance through the wedding dress process. I enjoyed the whole experience and appreciated being made to feel so at ease.

I wanted to thank you for all your hard work

Dear Alison and your wonderful team. I wanted to thank you for all your hard work on my beautiful dress. I never though I would feel so comfortable in a dress. Thank you for pointing me in the right direction for my dress choice.

I would like to send a huge thank you

Dear Alison, I would like to send a huge thank you to you and your staff. We were very pleased with all your help. I loved receiving a text from “To Cherish” on my wedding day. Everyone adored my dress and I enjoyed showing it off. Thanks so much!

the dress looked stunning

Hi Alison and team. My wedding went so well and I had a fabulous time. Thank you for all your help and advice, the dress looked stunning and I got lots of compliments. Your were right Alison my husband was reduced to tears when he saw me walking down the aisle!

To Cherish surpassed any other store I visited

Thanks so much for all your help in selecting and organising my gown, the wonderful service I received at To Cherish surpassed any other store I visited in Christchurch (which was nearly all of them!).

I really felt like a princess

I just wanted to say thank you so much for all your help with my gown,veil and shawl. I really appreciated your friendly, efficient service and how you really went the extra mile to make my special day special! I absolutely loved my Elizabeth gown, it fitted like a glove and I had so,so many compliments about it. I really felt like a princess and it made my day to have the privilege of wearing such a beautiful, well tailored gown. I will certainly be singing your praises to all! Thanks again!

Your services are absolutely amazing

I would like to thank you and your amazing team for all the help and assistance with our wedding. Your services are absolutely amazing and I am going to recommend you to as many people as I can. Will miss my visits too. Much Love.

everybody thought it was amazing

Just want to say thank you so much for all your help and advice when i came to find my dress. It was a huge hit, everybody thought it was amazing (so did the groom) I couldnt of asked for more out of my dress. Thanks you so much once again.

I loved each and every one of my gowns

I would like to thank you kindly for all your help with my entire collection of dresses! I loved each and every one of my gowns from you and they all looked absolutely stunning on the day.

You and your staff were brilliant!

Just a quick note to say thank you so much for your help in choosing my dress, talking sense to me when it all got too much and always being so great to deal with. You and your staff were brilliant! On the day I felt beautiful and had without a doubt the happiest day of my life.